Sam's Foundation | About Us
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About Us

Sam's Foundation

Sam’s Foundation was formed in memory of our daughter Sam, who lost her battle with mental illness and depression, taking her own life in May of 2015. Sam was the victim of school bullying, which over time stripped her of her innocence, self-confidence, and ultimately her will to live. Please click on this video from the inaugural Sam’s Foundation gala (now known as the Butterfly Ball) in 2021 to learn more about Sam, we miss her greatly.

  • The Mason Family

Sam’s Foundation originated under the name “Angels of Compassion: The Samantha Mason Foundation”. We recently unveiled our current name at our third annual gala, the Butterfly Ball, on May 2nd, 2024.

Our Why

Suicide is the second most common cause of death for Canadian youth aged 15-24, and nine times more prevalent in remote Indigenous communities than in urban regions. Sam’s Foundation works with various youth organizations across Canada to help identify kids in crisis, advocate on their behalf, and provide the support needed to achieve positive outcomes.

Our How

Sam’s Foundation has achieved much in its short existence, but there is much more to do. Our goal is to maximize every single dollar that flows through Sam’s Foundation to our partner charity organizations to reach youth who desperately need help.

They say it takes a village to raise a child, come join our village in support of youth mental wellness initiatives, empowering youth to write the next chapter of their story rather than its ending. Thank you for your interest and for learning more about Sam’s Foundation. If you would like to get involved with us, we would be honoured to have you as a partner and a friend.

“Every child deserves someone whose eyes light up when they enter the room.”  – Dr. Jean Clinton, Child Psychiatrist

Check out the work we’re currently involved in with our partner organizations!


-TOBA Centre for Children and Youth


Manitoba Mental Health Resources

Manitoba Suicide Prevention and Support Line
1-877-435-7170 (toll-free, 24 hours)

Mood Disorders Association of Manitoba

Anxiety Disorders Association of Manitoba

Manitoba Schizophrenia Society

Klinic Community Health

Kids Help Phone
1-800-668-6868 (toll free, 24 hours)